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Digital Filmmakers Share Advice

April 13, 2011


As technology closes the gap between the production values of big-budget feature films and small-budget independent movies, the vital ingredients still required for good moviemaking are trial-and-error experience, some talent and a good story to tell.

Digital cinematography tools are helping innovators break new ground.
The Tuesday NAB Show Super Session “Digital Rebels: The New Generation of Filmmakers & Storytellers,” moderated by Adobe Senior Vice President John Loiacono, featured a trio of today’s digital superstars, including Tyler Nelson, who helped edit multiple Academy Award-winner “The Social Network.”

Tyler, who is currently editing “The Girl with the Dragon Tattoo,” first became interested in the creative potential of digital filmmaking because “I always wanted to make sense of chaos. When I realized just how easy it was to [work with] digital [media] and to create something out of something else, I knew it was for me.”

Director, writer and cinematographer Gareth Edwards, who will direct the 2012 “Godzilla” remake for Warner Brothers, said his own penchant for filmmaking had some very early roots: “I first wanted to be a Jedi Warrior, and then, when I found out that movies [like ‘Star Wars’] were all just a bunch of ‘lies,’ I wanted to start making them myself.” Among Edwards’ writing and directing credits is the indie film “Monsters.”

The third panelist, Jacob Rosenberg, has added his own digital knowledge to such films as the mega-blockbuster “Avatar,” as well as the indie movie “August Evening.”

Rosenberg, like Edwards, also vividly recalls childhood film experiences having a direct impact on his future life’s work — watching such fare as “The Muppet Movie” and other films that he found highly imaginative and creative for their time.

Edwards, perhaps earning the Super Session’s “rebel” label, was asked what advice he’d give future digital filmmakers: “If I had my life to live over again, I probably would not have gone to film school. ... The thing to do is to just pick up a camera and start shooting and see what happens.”

Rosenberg at least partly agrees. Film school, he said, is “a double-edged sword.” Rosenberg noted that filmmakers’ careers can take several different paths after film school, putting those who find early success, for better or for worse, on a much different trajectory than the others.

“You might make a film in your bedroom for practically nothing, but it’s still going to cost someone $30 million to [distribute and market] it,” Edwards said.

Thus, while the cost of shooting and editing has decreased in recent years, that doesn’t solve the problems of marketing and distribution — especially if movie theaters are part of the equation, although far more venues are available now, he said.

“There’re a lot of gray areas right now as far as distribution,” Edwards said. Still, he warned, amid all the possibilities available to aspiring filmmakers, “If you don’t get the story itself right, you sort of miss what it’s all about.”

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